Johnnie Walker Black Label and Red Label is Walking Out of the Box to protect the environment. The number one Scotch Whisky is taking a bold step towards eliminating waste by removing cartons used in the packaging of its 12 years aged variant.
MSN.com reported that it will eliminate over 7,000 tonnes of carbon from Diageo’s supply chain.
The quality of the multi-awarded whisky will remains the same and consumers will continue to enjoy QR code interface to check if the product is authentic. Before any purchase, consumers can check to see that Johnnie Walker seal isn’t damaged and scan the QR code.
